Associate Director, Annual Giving-Marketing and Operations - The University of Delaware

Associate Director, Annual Giving-Marketing and Operations

The University of Delaware

The University of Delaware (UD) is currently in the public phase of Delaware First: The Campaign for the University of Delaware. As part of this effort, the Office of Development & Alumni Relations is building a model fundraising infrastructure to support the team that will meet the growing needs of the University and secure funding for the University’s campaign priorities.

The Annual Giving team is seeking an organized creative professional to lead marketing projects from conception to completion. The Associate Director of Annual Giving – Marketing and Operations will guide multiple projects through execution and delivery via print, email and digital channels raising more than $10 million in cash gifts annually. Project management skills a must, excellent writing skills preferred. The Associate Director exercises autonomy in researching, evaluating, developing and executing activities and has budgetary authority over program area.

MAJOR RESPONSIBILITIES:

  • Develops and implements strategy for print marketing fundraising for units, programs and departments across the University, including seven colleges, and other appeals in line with the University’s strategic priorities, and exercises creative vision when developing marketing efforts for direct mail.
  • Develops and manages an annual budget, which results in gifts totaling more than $2M annually from more than 7,000 donors.
  • Promotes message, purpose and benefits of giving to the University of Delaware.
  • Directs, manages and oversees the design, content, packaging and creative for all print marketing appeals. Determines timelines and sets appropriate expectations with clients and colleagues.
  • Serves as the Annual Giving content creator for all marketing channels using persuasive and creative writing to encourage current and soon to be donors to give.

QUALIFICATIONS:

Bachelor's degree in marketing, public relations, English, journalism or related discipline with a minimum of three years fundraising experience, or equivalent combination of education and experience.

Full details available at www.udel.edu/udjobs

TO APPLY:

For a complete list of requirements and job duties and to apply online, please visit the UDJOBS website at www.udel.edu/udjobs Job ID 105397 .

The University's Notice of Non-Discrimination can be found at http://www.udel.edu/aboutus/legalnotices.html.

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